Marketing News & Insights.

ASOS is preparing a brand relaunch for next year following final results showing group revenue falling 15% from £2.9bn to £2.5bn in the 52 weeks to 31 August 2025. The online fashion retailer’s GMV decreased by 12% during this period. The relaunch represents the final phase of a strategic review and centres on re-engaging customers...

Australia will implement restrictions blocking children under sixteen from using major social media platforms, with the eSafety Commission confirming that Reddit and live-streaming platform Kick will be included alongside Snapchat, TikTok, YouTube, X, Facebook, Instagram and Threads. The regulations commence in December. Companies failing to take reasonable steps to prevent Australians under sixteen from holding...

A survey conducted by UK public relations firm Touchdown PR reveals that whilst the majority of chief marketing officers are using or trialling artificial intelligence tools, significant concerns remain about data quality and integrity. The findings suggest a gap between AI adoption and effective data analysis capabilities. The research indicates that a third of surveyed...

Tesco has launched its Christmas campaign titled That’s What Makes It Christmas, taking an alternative approach to festive advertising by celebrating chaotic and unscripted holiday moments rather than picture-perfect scenarios. The campaign launched on social media channels and via email to Clubcard members, with television airing following later the same day. Created in partnership with...