Marketing News & Insights.

Events and PR led the growth as brands defied geopolitical uncertainty to post the strongest upward revision to marketing spend since mid-2024

The shortlist for one of the UK advertising industry's most prominent media effectiveness awards has been published, with winners to be announced on 30 April

Two significant agency decisions signal continued consolidation among major UK advertisers, with Tesco doubling down on its WPP relationship and the Guide Dogs charity choosing an independent creative shop

The first spam update of 2026 rolled out globally on 24 March, targeting manipulative SEO tactics, and finished faster than any previous comparable update