There is a huge audience out there on social media, but the power of the masses and instant communications can backfire on …
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The UK government’s AI advisory body believes that new laws are required to control social media algorithms and regulate how tech giants …
Content marketing is the most cost-effective way to deliver better leads and customers and to build trust and authority, but even foolproof …
Copywriting and SEO are among the top five trends and hard skills for marketing teams to incorporate during the 2020s, according to …
A third of financial brands believe that digital skills are a “key gap” in their business, while just a quarter believe that …
In our previous blog post, we looked at three ways to use content to meet the rising digital expectations of customers and …
The vast majority of marketers expect campaigns spearheaded by content to grow during the next two years as brands begin to experiment …
Eight in ten B2B decision-makers say that rising digital expectations are a primary “external threat”. To address this issue head-on in 2020, …
Google rolled out an update on Wednesday (22nd January) to prevent webpages from being duplicated on the first page of SERPs after …
Two-thirds of retailers admit that their creative processes and marketing distribution take too much time amid growing demands from customers for high-quality …
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