Marketers should “banish silos” and centralise the management of content to reduce the amount of time and resources that are wasted completing …
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Budget changes due to COVID-19 have reduced the use cases for video as marketers focus on crisis communication and cost-effective articles to …
After two months of remote working, the daily grind has probably evolved from an initial shock to the system to something resembling …
Healthcare marketers have faced more challenges than most during the last three months, but many are still prioritising the publication of content …
The number of content requests from B2B buyers has risen for the third year in a row, according to a new report …
Global media consumption has sky-rocketed during the last three months and people, largely confined to their homes, are spending more time engaging …
The use of relevant and accurate web copy on product pages is closely linked to “exceptional” customer experiences, according to new research …
Content marketing is viewed by UK SMEs (small to medium-sized enterprises) as a vital tool for communicating with customers about new products …
Have you been struggling to come up with keywords for your content marketing briefs lately? Communicating the right topics and titles to …
There have been very few content marketing formats that have made as great an impact as video has during the last ten …
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