With so much digital content focused on millennials and emerging consumer demographics, it can be easy to overlook older audiences. However, research …
Millennials want to consume high quality online tutorials, how-to’s and other informative content before making an online purchase according to a new …
Brands need to create mobile optimised, platform specific and entertaining content to regularly reach and engage with young audiences on social platforms. …
Brands must become more customer focused, embrace diverse thinking and focus on excellent storytelling to connect and engage with target audiences next …
Automotive brands should focus on user experience rather than promoting attributes when creating videos and ads, according to new recommendations published by …
Internet marketing company WebpageFX has published a new infographic to help content marketers and publishers to better target and reach each generation …