Instagram has announced that a new draft option will be added to the Stories format so that creators can come up with …
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Social media marketing
There is always value in exploring new social media strategies, even if you have been able to distribute original content effectively on …
Social media marketing was shaped by the pandemic during the first half of the year and the effects of that disruption will …
Pharmaceutical brands’ websites are “content-poor” despite the fact that two-thirds of consumers want relevant and meaningful content to help them make …
Influencers can amplify the power of your content on social and across the web, but navigating the challenging world of micro-personalities …
Nine out of ten marketers are now using a mix of organic and paid tactics for their social media marketing endeavours, according …
Emojis could be the next frontier for successful social media marketing campaigns, as Twitter is now allowing advertises to target users based …
Hootsuite has become the latest platform to enable publishers to manage their videos within a one-stop hub for all channels after launching …
Social media marketing has come a long way from simply posting a few updates on Facebook and sending out a few tweets. …
Will 2015 be the year that free social media marketing disappears in favour of paid amplification? Social media expert Chris Bishop, founder …
