SERPs

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There were 16 days of search results volatility during the three-week period to early April, according to new data published by SEO …

Google is on a mission to provide “relevant and reliable” information to users every time a search query is entered. If your …

Google rolled out an update on Wednesday (22nd January) to prevent webpages from being duplicated on the first page of SERPs after …

Google’s crackdown on fake news has helped it to hit a new milestone of serving up 11m fact-checked articles every single day. …

The way that search results are structured may be helping webpages listed lower on the first page of rankings to get views …

Google’s John Mueller says that broad core algorithm updates do not aim to penalise webpages and instead merely push content that is …

Publishing high-quality content is a very important piece of the marketing puzzle, but you also need to keep an eye on the …

Google may be ready to make content even more shareable in search results after SEO experts spotted new icons in SERPs that …

Google has added colourful flourishes and fresh icons to desktop search results as part of a new design, which was first spotted …

Longer forms of editorial content and blogs are best for boosting SERPs on Google, according to a new poll conducted by news …

Google confirmed midweek that it had released a “broad core algorithm update” after webmasters spotted a slight change in SERPs and traffic. …

Every content marketer has heard the old maxim that “fresh content is king”, and, to some extent, this is absolutely true. Regular …

Google has finally flipped the on switch for its mobile-first index after 18 months of preparations for an updated SERPs that serves …

Deindexing web pages can actually help increase site traffic by directing search engines to relative pages and eliminating unrelated pages from popping …

The European Commission wants to bring more transparency to how content is served up on search engines, after proposing a new set …

Google has released a slew of new search engine tools to allow users to flag fake and offensive content and tweaked its …

Twitter is now surfacing more relevant content in its search results pages after overhauling its algorithm. The social platform has traditionally used …

Google is reportedly looking at introducing long-term and comprehensive solutions that will deal with a growing number of offensive search suggestions and …

Google has started testing a new mobile-first index as it continues its drive to deliver more relevant content to users on mobile. …

Google has confirmed that it will soon be punishing publishers who use pop-up ads on mobile that are hard to dismiss. Google …

Google AdWords has continued its focus on a “mobile-first world” after rolling out several new ad innovations, including the official launch of …

Less than a quarter of SEOs have started to implement Google’s open source Accelerated Mobile Pages (AMP) initiative to improve the performance …

Search engine results are about to become more mobile-friendly as Google has announced plans to roll out a new update to boost …

A new study by Searchmetrics shows that less than a third of the top 100 domains currently deploy app indexing in their …

Google’s clampdown on App interstitial ads started a few months ago but is now set to have an even bigger impact on …

Structured data and how it is used is becoming increasingly apparent in online search, especially in respect of search engine results pages …

SERPs | Purecontent
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