Advertisers

Google is set to ditch 30-second ads on YouTube next year as it refocuses on content that can be consumed more readily …

Paid search spend increased by 14 per cent year-on-year, while mobile phones accounted for almost half of all clicks during the fourth …

Facebook has revealed that several of its marketing metrics have been misreported, and it is now rolling out fixes to correct them. …

Brands went ‘all-in’ on mobile video ads during the Thanksgiving weekend, according to new data published by analytics enterprise IronSource. It found …

Facebook is rolling out two new updates that will improve a user’s experience when clicking on an ad on the platform. The …

Google AdWords Express is aiming to make it easier for SMEs to optimise their advertising and marketing campaigns with several new features. …

Instagram has updated the call-to-action overlays that appear on ads so that marketers can include additional relevant information to engage prospective customers …