Google began rolling out its June 2019 core algorithm update last week, but the changes have not been well received by two major websites, which have since reported notable declines in traffic.
Google announced its latest Core Update at the beginning of the month in a tweet stating that the “broad” changes to its algorithm would be similar to others that it releases “several times per year”. It also offered the same guidance that it has previously covered for webmasters.
However, UK news site the Daily Mail revealed late last week that it had suffered a “50% drop in search traffic post-broad core algorithm update”.
An employee for the company asked for advice on Google’s Webmaster Help Forums, revealing that the “massive drop” occurred over a 24-hour period and was not the result of any changes made to the site.
The decline in traffic was also recorded across all verticals and devices, including both AMP-powered and Non-AMP pages. Meanwhile, bitcoin news hub CNN.com reported this week that it would have to shutter operations entirely due to a sudden loss of traffic.
“Google’s June 2019 Core Update rolled out on June 3th 2019 and CCN’s traffic from Google searches dropped more than 71% on mobile overnight,” CNN said in a blog post. “Our daily revenue is down by more than 90%.”
Google’s algorithm updates usually pass without any major issues, but the latest changes have prompted experts to ask whether being an authoritative source is enough to maintain search performance.