Whether to use short-form or long-form content is a dilemma that marketers are regularly faced with when crafting campaigns, and there is …
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September, 2020
Google rewrites meta descriptions for the vast majority of pages in the top listings in search results to increase their relevance, according …
TikTok has topped the inaugural Global Ad Equity index published by media company Kantar after beating off competition from Instagram, Google and …
The main holiday shopping season is only two months away, with Black Friday sales now commonplace in the UK as well as …
Influencer marketing is an excellent alternative to traditional advertising as it builds on the connections that have already been established between two …
Google has confirmed that crawling over the new HTTP/2 architecture will start for some websites in November as it looks to cut …
Google has advised SEOs that including keywords in a domain name offers no search ranking benefits and instead urged brands to build …
There is no better way to update your social content strategies for the last few months of the year than building from …
As organic search usage and share continues to outpace other channels in 2020, the focus is on crafting an SEO strategy that …
Google has outlined a few of the features it has added during the last 12 months to deliver “reliable information” to users …
