December, 2018

All the posts published.

Facebook has refuted suggestions that its army of content moderators have to use inaccurate and disorganised information in its ongoing fight against …

Two-thirds of B2C marketers are now either “very” or “extremely” committed to content marketing, according to the latest part of the 2019 …

Educating readers is a top trend in content marketing at the moment, but you should be wary of publishing overly complex articles …

More than 90% of IT decision-makers (ITDMs) are regularly consuming tech content and want the latest insights on the cloud, security and …

Google’s mobile-first index has reached a new milestone as it now powers more than half of all Google’s search results just nine …

Great content always starts with great ideas. If you are struggling to pinpoint the right keywords and topics that will engage audiences, …

Brands that use social media primarily as a free PR channel and a means for amplifying messages are generally failing to listen …

Visual content can be the cornerstone of any marketing campaign, whether it’s a meticulously researched and engaging infographic to educate consumers or …

Brands could benefit from publishing engaging news content on social media in 2019 as a fifth of US adults now use Facebook, …

A quarter of B2C marketers have spent more on outsourcing content marketing to agencies and other third parties this year, according to …

With the New Year just three weeks away, Content Marketing Institute has published 85 predictions for the industry in 2019. It is …

Content marketing deployment continues to increase, according to new research published by eMarketer that shows that 84% of enterprises in the US …

Real value and lasting impact are two phrases that have been trumpeted as key content marketing trends for 2019 in a myriad …

Organic traffic on Facebook has nosedived for more than a third of marketers, according to a new survey by Search Engine Journal, …

Google has denied that personalisation creates “filter bubbles” for users entering queries into search after a study released by DuckDuckGo suggested that …

Ever-changing social media algorithms and the rise of fake news and concerns about data privacy have made the task of managing content …

Interactive infographics and other forms of organic content are considerably more effective at boosting SEO than influencers, according to a new study …

One-size-fits-all content marketing campaigns fail to appeal to the eclectic mix of consumers that populate your target audience, but breaking free from …

Google has launched a new-look search results page design for the desktop that makes the search bar central to the experience whether …

2018 December | Purecontent
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