Big brands are making a foray into the world of poetry as they look at new ways to use the written word …
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February, 2018
Voice search is changing the way people get information. With millions of voice-first devices like Google Home and Amazon Alexa currently in …
Facebook is doing its bit to improve transparency in digital marketing after announcing plans to overhaul metrics, so that brands can get …
Young people now view social media as a primary content consumption tool rather than a platform for keeping in touch with friends, …
There’s nothing quite like a website redesign to refresh your content and information, test out a trendy new look or colour scheme, …
Transmedia storytelling will be a major trend for content marketers this year as brands look to tie a growing number of connected …
According to recent data, nearly 75% of consumers prefer to spend their money with companies that know them by name and remember …
Compelling content is a crucial tool for brands in an era where consumer choice is at an “all-time high” and loyalty has …
Google has upped the ante with its popular Accelerated Mobile Pages initiative with the launch of new AMP Stories, which will combine …
Consumers spent a whopping $18.2bn last Valentine’s Day, proving that the holiday has become a rich opportunity for both large and small …
