A London based digital agency was advising an international consumer brand on the roll out of a new service across its European markets. Each country was to get a local version of a new website to support the product launch.
The agency approached us to write the material for each country’s website and ensure that it was keyword optimized in each language.
We performed multi-lingual keyword analysis on the six countries concerned, ensuring that local dialects and phrases were taken into account. We then wrote the English web copy and once approved by the client, translated it across each language, making sure it was properly key word optimized.
The agency was able to deliver new websites to their client on time to support the product launch.