Posted on Thursday 23rd of October by sarah
It’s official. Penguin 3.0 is being rolled out over the next few weeks.
Not that you’d have known it at the time: it waddled onto the Web last Friday but Google didn’t announce it for 24 hours, and even then they were distinctly evasive about what the details were. It wasn’t until four days later on Tuesday 21st October that Google’s Pierre Far shared a few of them on Google+.
The main points are these:Penguin 3.0 is a worldwide update affecting all versions of Google. ‘Launch’ is misleading; it’s a gradual rollout that will take place over “the next few weeks”. Less than 1 per cent of English queries will be impacted but other languages may also feel its effects. The rollout did indeed begin on Friday 17th It’s being described as a “refresh” by Google. Sites that were hit by Google 2.1 almost a year ago will benefit … Continued